A 'dynamic' distribution company

14 March 2001 News

Parsec Components, a 'dynamic distribution company', is committed to servicing the South African electronics market with quality products, backed by a high level of technical expertise. By adding value to its service in providing design assistance and customised solutions, the company is able to maintain a competitive advantage. It has a reputation for its cutting edge technology as well as its ability to offer expertise in design.

Parsec Components has a team of committed, highly qualified and supportive electronic engineers in addition to its efficient sales force. It adds that the latter has much understanding, numerous skills and has a vast knowledge of a number of subjects. It can therefore add much value to the services offered, say the company.

Parsec Components is involved in the following key areas:

* Distribution of components that need a high level of technical expertise. The asset of a strong technical sales force is used to great advantage.

* Providing customers with design assistance if required.

* If possible, providing customised solutions for customers using parts from overseas principals.

* Promoting and marketing principals' products.

* Training courses for customers in text based AHDL//VHDL design.

Parsec Components is an appointed distributor in South Africa for the following agencies: Altera, Analog Devices, Axiom Technology, Sundance Multiprocessor Technology, Synplicity, PLX, Mentor Graphics, Raisonance, KRFTech, ImageCraft Creation, Eonic Software, Diamond 3L and NETsilicon.

The company has built up a large client base throughout South Africa. These range from the smaller specialised users of Parsec's products to high-volume buyers. From whatever perspective Parsec Components is viewed, it can be perceived as a dynamic company that provides outstanding service and products.

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