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Elo ranked number one touch monitor supplier ... again

3 October 2007 News

The results of VSR’s 2nd Annual POS Hardware Leaderboard are in. Over 100 hardware brands were considered and 38 made the final list.

The rankings are based on the opinion of VSR readers - value-added resellers, system integrators and other solution providers and represent what is said to be the only rating of its kind for point-of-sale hardware technology within the reseller industry.

As touch screens become more and more pervasive, the companies that manufacture and market them must drive harder to win over and maintain their reseller base. With customer acceptance of touch screens on the rise, this market continues to remain red hot. Vendors must constantly innovate and develop new advances in order to stay ahead of the pack. New touch technologies such as Elo's acoustic pulse recognition (APR), for example, or more impact-resistant screens all contribute to continued growth in the field.

Declining equipment prices are also fuelling demand, particularly in the retail vertical and small businesses can now afford to incorporate this technology into their shops and stores. At the same time, a burgeoning number of touch screen applications is also contributing to continued growth in this market.

VSR readers scored over 20 brands in this year's survey and 10 made the final list. Topping the chart again is last year's winner, Elo TouchSystems. Elo won four of the five criteria - Features, Innovation, Reliability and Support and Service - and was edged out only in the Pricing criterion to second place finisher, Micros.





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